We discovered that it has alot of intertexuality, which is a common concept used in music video production. The heavily used intertexuality is referenced to Fame, the musical. We looked the mise-en-scene and picked up on the fact that towards the end of the video, there was a black british taxi that was coloured in yellow to, again create the atmosphere of a New York vibe, which is where Fame was set. During the video Geri wears a cropped top with the word 'Famous' on it, also a play on the theme of 'Fame'. Throughout the whole video there are direct references to the musical, whether it be the audition process at the beginning and the group 'non-choreographed piece' of dance on the streets which is common in most musicals. A reason that there is alot of intertexuality is used in music videos nowadays is because of post modernism, which means that nothing can any longer be original as it has all been done before; the clear genre is musicals and in shown very well.
At the beginning when she begins her audition, the vinyl record stops and she falls over, although she seems to be self mocking too, this is also a very cliche theme that is recognised, she is all in black, as are the judges and their age seems to be seemingly old and the type of dance that Geri portrays does not seem to excite them very much as it is not the ideal high art culture (elitist) ballet dancing, along with the dance attire she is wearing.. however towards the end, even they begin to tap their toes and enjoy it. By rebelling and rule breaking she starts to stand out to a more popular culture.
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